Textbooks

Master of Business Administration in Entrepreneurship & Small Business Management (MBA E&SBM)

For Students Who Enrolled Prior to October 26, 2021.

Course CodeCourse NameAuthorBook TitlePublisherISBNList Price
BUS511EntrepreneurshipSpinelli & AdamsNew Venture Creation: Entrepreneurship for the 21st Century, 10th EditionMcGraw Hill9780077862480$161.06
MGT511Managerial PerspectivesCerto & CertoModern Management: Concepts and Skills, 14th EditionPrentice Hall9780133859812$310.80
MKT511Marketing ManagementKotler & KellerMarketing Management, 14th EditionPrentice Hall97801338566460$294.40
FIN502Financing the Business VentureLeach & MeilcherEntrepreneurial Finance, 5th EditionCengage Learning9781285425757$331.95
BUS602Business ResearchCooper & SchindlerBusiness Research Methods, 13th EditionMcGraw Hill9780073521503$163.33
ACC513Managerial AccountingBarsky & CatanachManagement Accounting: A Business Planning Approach, 2nd EditionCognella Academic Publishing9781516506286$122.95
BLW513The Legal & Regulatory Environment of BusinessBennett-Alexander & HarrisonThe Legal, Ethical, and Regulatory Environment of Business in a Diverse Society, 1st EditionMcGraw Hill9780073524924$83.62
BUS503Valuing a Small Business or Professional PracticeTrugmanUnderstanding Business Valuation: A Practical Guide to Valuing Small to Medium Sized Businesses, 3rd EditionAssociation of International Certified Professional Accountants (AICPA)9780870517488$346.27
BUS512Franchising & LicensingShermanFranchising & Licensing: Two Powerful Ways to Grow Your Business, 4th EditionAmerican Management Association9780814415566$45.00
BUS512Franchising & LicensingDuganFranchising 101: The Complete Guide to Evaluating, Buying, and Growing Your Franchise BusinessAssociation of Small Business Development Centers (ABBDC)9781574100976$22.95
BUS516Commercial LeasingMuhlebach & AlexanderThe Leasing Process: Landlord and Tenant PerspectivesInstitute of Real Estate Management of the National Association of Realtors9781572031395$69.95
FIN514Financial Planning PrinciplesMittra, Sahu & FischerPracticing Financial Planning for Professionals, 12th EditionSage9789386042859$99.00
FIN515Money & Capital MarketsMishkinThe Economics of Money, Banking, and Financial Markets, 11th EditionPearson9780133836790$283.60
MKT513Public RelationsShitelThe Practice of Public Relations, 12th EditionPrentice Hall9780133083576$192.00
BUS596Business PlanBarringerPreparing Effective Business Plans: An Entrepreneurial Approach, 2nd EditionPrentice Hall9780133506976$76.60
BUS597Capstone ProjectHacker & SommersA Pocket Style Manual, 7th EditionBedford/St. Martin's9781319083526$32.99