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Bachelor of Science in Business Administration (BSBA)

The Bachelor of Science in Business Administration (BSBA) Completion Program is designed for students with prior college credit seeking to finish their degree. Delivered fully online, it offers a strong foundation in business—covering management, finance, marketing, and entrepreneurship.

Emphasizing real-world application, the program prepares graduates for professional roles or advanced study. Whether advancing your career or preparing for an MBA, WHTU provides the flexibility and academic quality to help you reach your goals.

A Pathway to Success

William Howard Taft University’s BSBA completion program allows students to tailor their education to their career goals. Courses emphasize practical knowledge, problem-solving, and decision-making—skills essential for success in today’s dynamic business environment. Students may complete coursework at their own pace through Independent Study or opt for the more structured Directed Study format with faculty engagement.

The program culminates in a Capstone Course, where students synthesize their learning through a comprehensive business strategy project. This final experience reinforces core concepts and prepares graduates to apply their knowledge in real-world professional settings or advanced academic study.

What You'll Learn

The BSBA curriculum provides students with a broad knowledge of core business functions, including:

Principles of Management and Leadership

Develop fundamental leadership and decision-making skills.

Financial and Managerial Accounting

Evaluate ethical, business, legal, and regulatory issues.

Marketing and Business Development

Learn key strategies in consumer engagement, sales, and branding.

Global Business and Economic Environments

Gain insights into international business and economic trends.

Curriculum

The BSBA curriculum builds a comprehensive foundation in key areas of business, including management, accounting, marketing, and economics. Courses emphasize practical skills and problem-solving abilities, preparing students to apply their knowledge in professional settings or pursue advanced study. Electives and the capstone project allow for deeper exploration of topics aligned with individual career goals.

Filter By:

  • Foundation Courses
  • Specialization Courses
  • Capstone Course

Business Fundamentals

BUS301 | 3 credits

This course introduces students to fundamental business concepts, the business environment, forms of business, management, marketing, and the principles of business finance. 

Finance Fundamentals

FIN310 | 3 credits

This course explores the concepts, techniques, and tools used for financial decision making, including capital structure planning, financing decisions, working capital management, and financial management for global corporations.

Accounting I

ACC300 | 3 credits

This is the first of two courses that introduce students to the comprehensive components that constitute managerial and financial accounting. Students will examine and be able to prepare financial statements, budgets, and employ accounting data in making strategic and managerial business decisions.

Business Information Systems

BUS340 | 3 credits

This course introduces students to the fundamentals of management information systems (MIS) and how people use information systems to solve business problems and satisfy business objectives. It explores personal, workgroup, and enterprise management information systems.

Human Resource Management

BUS350 | 3 credits

There is no greater asset to a company than its employees. In this course, students evaluate how to maximize a firm’s potential through identifying and keeping an ideal workforce through the world of human resource management. Today’s human resource professionals are not focused solely on administrative tasks. Rather, they work in all levels of the organization and are aligned with the strategic goals of the firm.

Topics include HR business ethics, social responsibility, legal considerations, staffing, human resource development, performance management and appraisal, compensation, employee and labor relations, and operating in a global environment.

Marketing Fundamentals

MKT305 | 3 credits

This course will examine how to create customer value, target the correct market, and build customer relationships. The changing nature of consumer expectations means that marketers must learn how to build communities in addition to brand loyalty. Today’s marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Students will explore how to create value and gain loyal customers.

Accounting II

ACC301 | 3 credits

This course follows ACC300 Accounting I with topics in financial analysis, costing, and performance evaluation. 

Prequisite: ACC300

Business Research

BUS300 | 3 credits

This course provides students with comprehensive coverage of the research experience as it relates to business topics. Managerial decision-making is the underlying theme and topics are presented and organized in a manner that allows students to thoroughly explore business research functions. Students will complete an in-depth business research project as a part of this course.

Human Relations in Business

BUS330 | 3 credits

This course focuses on human relations issues and competencies relevant to today’s work environment, taking a two-pronged approach that improves interpersonal skills by first presenting basic concepts and then by facilitating skill development and self-assessment. It features skill-building exercises that prepare students for today’s business environment.

Business Ethics

BUS345 | 3 credits

This course explores the theoretical background of ethics, ethical decision-making, relationships between businesses and stakeholders, ethical issues relating to the firm’s interaction with the natural environment, health care, and ethical issues related to information technology, strategic planning, and corporate culture. Students will consider the positive consequences of ethical behavior and the negative consequences of unethical behavior.

Business Law

BUS370 | 3 credits

In this course, students will explore both the contracts and the regulatory material that is crucial for business law professions. Topics include business decisions, online commerce & internet law, business ethics, international law, non-internet-related legal issues, and landmark cases, which highlight the most important cases and statutes that have shaped the law in the United States.`

Leadership in Organizations

BUS380 | 3 credits

Effective leadership is the cornerstone of any business venture. Much research has gone into discovering how people lead effectively and many executives want to know how to turn this research toward their advantage. This course addresses both the theoretical and the practical side of leadership and provides practical advice for business leaders.

Strategic Management

BUS395 | 3 credits

In today’s economy, gaining and sustaining a competitive advantage is harder than ever. This course examines how firms formulate, implement, and evaluate strategies. Strategic management concepts and techniques are studied with a focus on driving business objectives in the current business environment and global economy.

Fundamentals of Macroeconomics

BUS405 | 3 credits

This course provides an analytical approach to macroeconomics using the latest policy and data. Students are encouraged to think like economists through the application of concepts to today’s events, news, and research. Topics include macroeconomic trends, fluctuations, and policy. Students explore economic growth, finance, saving and investment, inflation, the exchange rate and the balance of payments, aggregate supply and aggregate demand, US inflation, unemployment, fiscal and monetary policy, and international trade policy.

Fundamentals of Microeconomics

BUS406 | 3 credits

In this course, students analyze the latest concepts in microeconomic theory. Topics include how markets work, firms and markets, market failure and government, factor markets, inequality, and uncertainty. Students explore demand and supply; elasticity; efficiency and equity; government actions in markets; global markets, utility and demand, production output and costs, perfect competition, monopolistic competition, oligopoly, and economic inequality.

Operations Management

BUS410 | 3 credits

This course provides students with a comprehensive framework for addressing operational process and supply chain issues to create value through operations management. Topics include competing with operations, project management, process strategy, process analysis, quality and performance, capacity planning, constraint management, lean systems, supply chain design and integration, inventory management, forecasting, operations planning and scheduling, and resource planning.

Internet Marketing

MKT420 | 3 credits

The internet and other technologies have had a profound effect on the way we do business. This transformation has resulted in new business techniques that add customer value, build customer relationships, and increase company profitability. This course explores the internet in the context of business issues that concern marketers. Topics will include website usability, search engine optimizations, and pay-per-click marketing. Social media and mobile marketing are also examined. 

Prequisite: MKT305

Global Business Foundations

BUS460 | 3 credits

This course explores how effective managers operate in a competitive, global environment. Emphasizing skill development, emerging markets, and geographic literacy, it provides a comprehensive introduction to international business and strategy.

Topics include global marketplaces and business centers; legal, political, and technological forces; cultural dynamics; ethics and social responsibility; trade and investment theory; the international monetary system; exchange and financial markets; international cooperation; strategic management; market entry strategies; organizational design; leadership and employee behavior; international marketing, finance, and human resource management

Comprehensive Business Plan

BUS499 | 6 credits

This course provides students with a comprehensive framework for addressing operational process and supply chain issues to create value through operations management. Topics include competing with operations, project management, process strategy, process analysis, quality and performance, capacity planning, constraint management, lean systems, supply chain design and integration, inventory management, forecasting, operations planning and scheduling, and resource planning.

Program Outcomes

Upon successful completion of the program, graduates will be able to:

PLO1

Apply research and knowledge in the following broad-based areas: business management, accounting, marketing, economics, organizational behavior, and finance.

PLO2

Evaluate ethical, business, legal, and regulatory issues.

PLO3

Make appropriate decisions and recommendations based on sound research reasoning and analysis sensitive to stakeholder interests.

PLO4

Identify the connections between business and community.

PLO5

Make socially responsible and environmentally sustainable choices when incorporating business operations and strategy.

PLO6

Demonstrate using information systems to gather data, assess information, and formulate meaningful reports supporting business decisions.

PLO7

Relate the traits and actions of effective leaders.

PLO8

Identify how to manage individuals and teams effectively in the business environment.

Tuition and Admissions

Applicants must have completed prior college coursework to qualify for the degree completion program.

  • Tuition Per Credit: $350
  • Credits Required: 120 (including 60+ previously-earned)
  • Total Program Tuition: $21,000 (60 credits)
  • Learning Modalities: Independent Study
  • Program Duration: Can be completed in as little as 12 months, and must be completed within 5 years

Required Course Materials

Each program has a list of required textbooks and resources for its courses. Textbook information, including titles, authors, and ISBNs, is updated regularly to ensure accuracy. Before purchasing materials, we recommend confirming the list with Student Support or reviewing your course syllabus in the e-learning platform.

Resources and Support

At WHTU, your success is supported at every stage of your academic journey. From advising and career planning to writing help and technical support, our student services are designed to meet the unique needs of online learners. Explore the full range of resources available to help you stay on track and reach your goals.

What Sets WHTU’s BSBA Apart?

The BSBA completion program is designed with flexibility in mind, making it an ideal choice for students balancing work, life, and education. With a strong emphasis on career readiness, the program ensures graduates leave with the knowledge and confidence to succeed in the business world or continue on to graduate-level study.

Explore Further

Complete your degree and advance your career with William Howard Taft University’s Bachelor of Science in Business Administration (BSBA) Completion Program.